Culver City – California

Video Direction

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Super Bowl 2019

In 2019 I spent a week on the north short of Hawai’i directing a video that would become Waiakea’s Superbowl debut. Shot by Brooklyn Dombrowski and featuring pro surfer CoCo Ho, the idea was to evoke an “island feel” while showcasing the product and an active lifestlye in line with the sports-loving demographic.

 
 

Waiakea Hawaiian Volcanic Coffee

A video promoting the launch of a new product for Waiakea – Hawaiian Volcanic Coffee. With this video the purpose was to showcase the product looking exotic, refreshing, and of course delicious.

PumpAid + Waiakea

Pump Aid, has a mission to address water poverty, food security, and aid dependency, and achieve lasting positive change in poor and disadvantaged communities by improving the quality, availability, and use of water and sanitation. The purpose of the video was to highlight Waiakea’s impact + it’s partnership with PumpAid.

 
 

Volcanic Filtration: Animation

Created using After Effects, this video was meant to highlight Waiakea’s volcanic filtration process. I conceptualized and animated this video in an effort to make the filtration process more easily digestible. This is one of various animated videos I have created for Waiakea.

 

Kokua Initiative

The Kōkua Initiative is Waiakea’s landmark program for investing time and resources into local community projects and non-profits. Shot in Hilo, Hawai’i and featuring the Waiakea team as they worked with the non-profit organization Stewardship at the Summit.

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